Google Maps, Google Docs, Google Reader, now Google Energy?

Posted on February 19, 2010. Filed under: News | Tags: , , |

Environmental Leader reports that the Federal Energy Regualtory Commission (FERC) approved Google’s new venture in energy markets. Google Energy LLC will act as an energy broker by purchasing electricity (rather than generating it on its own) and selling it to wholesale customers. Google has stated its initial goals are to secure access to lower cost energy from more renewable energy sources to power its own operations. In January, shortly after the announcement to seek FERC approval was made, Google’s Niki Fenwick explained on CNET:

“Right now, we can’t buy affordable, utility-scale, renewable energy in our markets. We want to buy the highest quality, most affordable renewable energy wherever we can and use the green credits,”

This is only part of Google’s drive to become a greener company. Other efforts include powering its California campus with solar panels, introducing initiatives to make renewable energy cheaper than coal, developing a home energy monitoring tool and numerous other clean energy investments and joint ventures. Leaving the question of whether or not Google should be buying and selling energy aside, the company’s committment promoting renewable energy are commendable.

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2 Responses to “Google Maps, Google Docs, Google Reader, now Google Energy?”

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What home energy monitoring tools does Clean Currents recommend, or sell? Maybe you should start selling them or renting them? Where can I rent an infra-red camera?

Charlie- Clean Currents works with EcoBeco for home energy auditing. They would be helpful in finding home monitoring tools and energy efficiency equipment. Plus, they offer discounts to Clean Currents customers, so make sure to ask about that!


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